Sending an image, video or document

Media needs a template with a media header. The limits, and how to make one.

You need a template with a media header

WhatsApp only lets a broadcast carry an image, video or document if its template has a media header. A template without one shows: This template has no image/video slot. Choose or create a template with an image, video or document header.

The limits

  • Image: JPG or PNG, up to 5 MB.
  • Video: MP4 or 3GP, up to 16 MB, with H.264 video and AAC sound (WhatsApp's requirement; some phones record in another format, which WhatsApp refuses when it is sent).
  • Document: PDF, up to 100 MB.

A file is checked as soon as you attach it, before anything is uploaded. If it doesn't fit you'll see why, e.g. This video is 42 MB; WhatsApp allows up to 16 MB.

Good to know: The same file goes to everyone in the broadcast.

Making a video template

  1. Open Templates and press Create Template
  2. Under Header, choose Video
  3. Upload a short sample video (MP4, up to 16 MB). Meta uses it only to review the template
  4. Write the message, then press Submit to Meta
  5. Wait for approval. It then appears in the broadcast's template list
  6. In the broadcast, choose the template and attach the video your customers should get
Tap the picture to enlarge it

Still need a hand?

Already using Tous Connect? Sign in and use the Support button in the sidebar. Or email connect@thetous.com.